16 Apr

Get more online reviews! 10 Ideas That Really Work

Rao Nabeel

Get More Online Reviews! 10 Ideas That Really Work

Getting online reviews is a great way to increase your credibility and trustworthiness, but it might seem like an impossible task.

However, there are actually quite a few ways to encourage consumers to leave reviews for you on the web.

So, you’re a marketer, and you want more reviews. Reviews are your best friend in marketing because they help to build trust. Trust leads to conversions, which is what we all live for right? The problem is how do I get people to leave me a review?

Are online reviews trustworthy? Find out Here.

You don’t need to look very far to see how important reviews are. They can help people decide on a place to eat, where they want to stay when on holiday or even which new movie they fancy seeing at the cinema.

If you don’t have them already, it is time to get reviews for your business. Why? Because consumers are influencing what they buy and where they shop. In fact, shoppers rank product and brand recommendations above all other forms of advertisement.

As time marches along, we all have to be getting better and better at everything that we do. This includes how people see us, learn about our business, and get information that can help them decide if they want to get involved with what we’re doing or not.

You can get an idea from here how to get more customers to write reviews for you.

In this article, we will go over 10 different ideas that really work in getting more online reviews!

1. Offer A Discount to Customers Who Leave Reviews

This is the oldest and still relevant thing to do.

Every business owner knows that customer reviews are essential to getting more sales and attracting new customers. If you want an honest review, offer a discount in exchange for one.

Customers love to get discounts. So why not give them the discount they like most? By offering customers a discount if they leave you an online review, you can encourage more people to share their experience with your products or services. The positive reviews will also help attract new customers who are looking for businesses with good reputations.

Customers do not always leave reviews of the products and services they receive. In fact, a study done by BrightLocal found that only 32 percent of consumers review local businesses online. Only 7 percent are actually leaving written reviews. This is unfortunate for business owners but you have to keep it up and encourage your customers to leave reviews.

2. Add A Review Widget to Your Website or Blog

You’ve heard it before: “more than 90% of consumers read online reviews.” While that might be true, creating a review widget for your website can increase the number of people who leave them and provide you with more leads.

Review widgets show up on every page of your site, asking viewers to submit reviews about their experience using your product or service.

3. Find Out What Your Customers Want and Give It to Them!

If you are a marketer, then the most important thing on your mind is what is trending in the industry.

And that’s how you make your marketing campaigns effective.

But,

it’s not just about trends or what everyone else does – you need to find out specifically what your customers want and give it to them!

The latest marketing strategy that is getting more and more attention, is really a very old one. It’s called word of mouth. When your business customers are talking about you to their friends, family, and colleagues, it means they trust you enough to recommend your services or products to them. What better publicity could any business ask for?

If you want to know what your customers really want, try giving them exactly what they ask for!

4. Respond to Customer Complaints Quickly and Professionally

When a customer writes to you to complain, your first reaction might be one of panic. Before you start panicking, remind yourself that

the customer has taken time out of their day to write to you and
they have shown interest in your products or services enough for them to take that action.

Every business experiences negative feedback, whether it’s from a single customer or thousands. If you want to maintain your reputation as a professional company that cares about its customers you should always respond and address complaints quickly.

We all hate it when a customer has an issue with our product or service. In fact, most business owners dread complaints because they know the repercussions will cost them money and time.

But,

what you might not realize is that there are steps you can take to resolve issues quickly and professionally. If handled properly, the person who complained about your company could become an advocate for your brand!

5. Be Transparent About the Process

It’s not the easiest thing in the world, but being transparent with customers is a must.

What they want to know is what your process looks like and how it will impact them. They also want clarity on when exactly you’ll engage with them.

There are a lot of moving parts involved in the process to acquire customers, but as you go through this journey with your clients they must trust you. That means being transparent about what you do and how long things will take.

6. Fulfill Orders Promptly Without Disappointing Customers

Reviews are the most trusted form of content. You can find reviews on Amazon, TripAdvisor, Yelp, and Angie’s List to name a few. Reviews help businesses improve their product or service by communicating directly with customers about what they love or hate about it.

Customers will review good about it if you have successfully taken their order and fulfilled it promptly.

One of the most important aspects of customer service is fulfilling orders promptly. A happy customer means increased word-of-mouth advertising and a likely repeat sale. Many business owners who are running on limited time or resources don’t see how they can fulfill orders quickly enough to meet demand, but that just isn’t true with modern e-commerce tools available today.

7. Ask for Feedback from Satisfied Customers

Every business owner should ask for feedback from their customers. It’s one of the easiest ways to continuously improve your business and it can also help you spot potential problems before they become a huge issue.

You can take reviews from the following platforms:

Social media
In-person
Over phone Call
Over text message
Sending a letter
Sending a gift
Mentioning on website or blog
Mentioning on invoice/receipt

To stand out from the crowd of average services, you need to differentiate yourself by providing an excellent customer experience through everything that your business does—from marketing pitches to after-sale care.

8. Send Thank-You Notes After Each Transaction

I’m sure you’ve heard the old saying, “The way to a man’s heart is through his stomach.” Well, that same logic applies when it comes to customer service and sales.

A common rookie mistake is to not send a note of thanks after each conversation or meeting. This seems like a given, but for some reason business owners and salespeople alike still neglect it.

It doesn’t take long to write out the thank you note and stick it in the mail — just make sure you do it right away as this will be one less thing on your mind!

9. Include an Incentive Like A Free Gift Card with Purchase

Your gift card promotion is one of the best ways to increase your sales.

This is because it offers an incentive for consumers to review about you. Your business could benefit greatly by offering a series of appealing incentives that encourage people to review your business.

What if you could give a gift card to your audience members and get their honest reviews of the product? They then share that review on social media, which would lead more people to your website.

10. Reward Repeat Buyers

We all know that rewards programs are important.

No one likes to pay full price,

Right?

But,

what about your loyal customers who always come back for more?

If you don’t have a program in place, you may be missing out on some valuable sales and brand loyalty. That’s where customer reward programs can help put the “reward” into repeat purchases.

Conclusion

Reviews are an important part of marketing. A business without reviews is like a car without wheels, it cannot move forward towards its target audience.

A review is a descriptive and critical evaluation of a product, service, or restaurant. Reviews are primarily made with the intent of informing people about products that they might be interested in purchasing or exploring further.

In the era of Yelp and TripAdvisor, you had better be getting reviews. Studies have shown that customers are more likely to buy from a business with an average star rating. So, you have to get reviews one way or another to make sales. This would help you generate new sales and hit potential customers in the market.