Buying Facebook Reviews: What is the real cost?
Buying Facebook Reviews: What is the real cost?

Buying Facebook Reviews: What is the real cost? Before you buy your next set of reviews, read this article to understand why it may not be a good idea in the long run. Here are some reasons that can help! Facebook reviews are a great way to boost your business's online presence, but buying them

How To Not Let A Bad Review Ruin Your Business
How to Not Let a Bad Review Ruin Your Business?

How to Not Let a Bad Review Ruin Your Business Got a bad review? And you are thinking of getting rid of it? Don’t do that. Here is why: Customer feedback is a powerful source of information for business owners. It allows you to understand how your customers see your brand and whether they are

Why You Can't Do Nothing About Your Bad Reviews
Why You Can’t Do Nothing About Your Bad Reviews

You’re working hard to get great reviews but things are not going your way. You probably focus on just good reviews and ignoring bad reviews. Don’t be so overwhelmed with your positive feedback, don’t underestimate the goodness of negative reviews. Yes, you heard it right. You are not focusing on every review you’re getting either

How to Inspire Customers to Review Your Business After Fulfillment
How to Inspire Customers to Review Your Business After Fulfillment

How to Inspire Customers to Review Your Business After Fulfillment Did you know that 89% of consumers say they would trust online reviews as much as personal recommendations? As we all know, reviews are one of the most important factors in establishing your business credibility and increasing sales. Reviews also help you discover areas where

How to Improve Your Reputation in 5 Minutes
How to Improve Your Reputation in 5 Minutes

How to Improve Your Reputation in 5 Minutes Reputation is one of the most important aspects of digital marketing today. Customers can choose to go with a competitor that has a better reputation than yours or not buy from you at all if your reputation isn’t good enough. However, improving your online reputation doesn’t have

How to End Your Bad Review Streak
How to End Your Bad Review Streak

How to End Your Bad Review Streak When any business owner sees a bad review, they see it as the end of their world. The truth is that it shouldn’t be feared or taken personally. In fact, a single negative review can attract more potential customers than a dozen positive ones. It all depends on

Get Rid of Untruthful Reviews Once and for All
Get Rid of Untruthful Reviews Once and for All

Get Rid of Untruthful Reviews Once and for All Reviews are a powerful influence on purchase decisions. They can make or break an eCommerce business, and when they’re false, it becomes an uphill battle for the seller to win back their trust. No one likes to be reviewed badly. It’s an uncomfortable experience for both

mail truck
Yelp gives the ‘OK’ to complain about direct mail

It's official.   Yelp allows negative business reviews about direct mail. What the heck happened? See for yourself. The response. Let's examine the review. 1 - "This company is a nightmare.They send the same letter and advertisement out every two to three weeks. 2. Despite my telling them that the person they're addressing the mailings

online-sock-puppetting
What is sock puppetting?

The sock puppet is a hand puppet made from a sock, and the term 'sock puppetting' refers to a fake account that someone created for purposes of deception. When you use a sock puppet, you stand out from your own identity and impersonate an imaginary one. That's why we refer to sock puppets when we

illegal-review-brushing
Illegal review brushing techniques being widespread today

Online reviews are much more precious and dangerous today, as we think the positive and negative effects of them on the business world. Today, almost no business person wants to argue the gains of a 5-star review or losses of a 1-star review. That's because the result of online reviews on the business world is